Ideas For Online Products

Ideas For Online Products

If you are looking for ideas for online products then this will help you. I am going to give you some ideas for products that you can create online that will be profitable.

Software

If you have some skills in developing software then this is a hugely popular and profitable type of online product. Everyone likes and wants software that is going to make their life easier and save them time or money. Developing software for these purposes can generate huge amounts of income providing you have done your market research and you already know that people are looking for that kind of software.

Some people sell software but they actually outsource the task and hire someone else to do the software development. If you decide to do this you just need to make sure that you have fully understood what the terms will be for that software and what kind of support you would get to fix any bugs that might become uncovered.

Membership sites

People love to be part of a community and therefore membership sites are quite popular. If you are able to provide a membership site for a targeted group of people and produce high-quality help and advice on a regular basis then you will find that you are able to generate a good recurring income.

Your membership could be an ongoing one if you have enough material to keep adding to it or it could be for a fixed period of time such as a one year long membership.

Information products

Everybody is looking for information when they go online and if you are able to package that in an easy to understand format then people will pay for that information. Information can be sold in many different formats such as written, audio or video.

You can also add coaching as an additional source of income whereby you help people and give feedback to people to help them implement specific information and help.

Resources

Another idea for popular online products is to provide some kind of resource for people to use. This could be graphics that they can use in their own business for example. Here are some more ideas of resources that you can provide:

  • articles
  • training programs
  • private label rights material
  • advertising banners
  • video presentations

There are plenty of ideas for online products and provided you have done the research to make sure you have targeted customers then you should find it profitable. One of the most important things is that you actually enjoy what you are doing as you will find it far easier to produce the products.

Building a Catalog of Online Products

How many times have you heard that you must have your own products in order to make money online? How many times have you seen someone offering a course on how to make big money writing eBooks? How many times has something about the pitch just seemed wrong? Or at least sounded a little like snake-oil?

Well, you’re right to question the concept.

Yes, you really do need to have a list and your own products in order to make the big money in internet marketing. But you’re never going to make a fortune with a single eBook. Sorry, it isn’t going to happen. At least it isn’t going to happen to the vast majority of us.

In order to make money over the internet, you need a catalog of online products. Not just one product but a line of related products. After all, once you sell one product to a person and turned them into a rabid fan, wouldn’t it make sense to try to sell them more products? In any other market that’s where your major sales come from. And the internet really isn’t any different. But to do that you need a product line, meaning a catalog of related online products.

But how do you do this?

In this article, I’m going to explain one technique for building a catalog of online products.

Creating an online product always begins with an analysis of your customers. It can be existing or it can be a predicted customer. In any case, you need to develop a picture of your target customer.

Once you’ve done that you need to identify their motivators. What is it that will make them want to buy your product? What problems are they facing? What is going to happen in their future that they want to avoid? What would they like to happen?

Step three is to determine a solution. How can your topic or product solve their problem? How can you create a teachable system for solving their problems, achieving their goals or avoiding their fears?

Okay, now you’ve got something to sell them. All that’s necessary is to turn it into a product. Or two. Or three.

Start by identifying what products you need to create to support this line. What will be your freemium? What will be your introductory product? What will be your midrange product? What will be your high value product? Now keep going. What will be your marketing products?

Now that you’ve got one product line defined it’s time to consider the rest of your catalog. Start by going down. How many other people can you sell this product to with only minor adjustments?

Then go wide. What similar products can you create that your customers might like?